Mecha Noodle Bar
‘Ramen is the Japanese hamburger. It is the working man’s everyday food. It’s a ritual” this is how Tony PHAM owner and creator of Mecha introduced me to his start up concept. Those phrases and his focused creative vision resonated leading to the humble yet ever versatile 2x4. The basic building block of American timber construction yet vaguely reminiscent of noodles. Used as a sculptural form the 2x4 is the focus of the prototype we designed for this start up now expanding to its fourth location.